A text is not ready for publication until it has been subjected to a final quality assurance check – a thorough review performed by someone other than the author or the translator.
Are your company’s texts so good that they are read with great interest? Do they convey their messages in a way that the target audience really understands? Are they flawless, so that readers don’t stumble over the grammar and spelling?
In the worst-case scenario, spelling mistakes and poor writing can lead to customers turning their backs on a company. Make sure that your texts are top-notch!